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Poor Presentation

When creating your portfolio one of the first steps is working out how you want your portfolio to look. Most people overlook this stage which can make their work come across as disorganized and unimaginative. Having a presentation that is fluid and simple will help showcase your work as professional and high quality to your future employer.

Confusing Navigation


When you have an online portfolio, having a clear navigation is essential. Avoid these navigation disasters when planning out your portfolio:

  • Flash Navigation should be avoided as it’s bad for Search Engine Optimisation
  • Don’t have different navigation places on your website, keep the positioning consistent
  • Don’t choose unclear or badly designed  fonts, keep them easy to understand and readable

Crowded Page Layout

Don’t crowd the page with content. Keep the design of each page simple and spacious.  Your page layout should be easy to follow and look through. When displaying your thumbnails make sure they’re linked to a full-sized preview of the design. You don’t want your viewer straining their eyes when assessing your work.

Spelling & Grammar Mistakes

When applying for work, having spelling and grammar errors is a big mistake to avoid. Make sure you review your portfolio carefully to ensure that you have no typography mistakes to be found. This is essential to a professional presentation.

Work you Don’t Like

Showing work you don’t like won’t help at all.  When your future employer views your work, they want to see how enthusiastic and passionate you are. Make sure that you showcase your best work and achievements that you’re proud of.  Stick to your strongest skills not your weakest.

Displaying Too Much or Too Little

It’s important to get the right balance when showcasing your work. If you show too little work you risk the chance of not looking qualified enough, if you show too much people won’t have time to look at all of it and  might lose interest.

About Yourself

Before hiring anyone people always like to ask questions about you.  Don’t go overboard and give them your life story.


  • Your Age
  • Marital Status
  • If you have kids


  • Your Goals
  • Education
  • Years of Experience/Employment

When you have an online portfolio you should have all of this information located on an About page making it easy for people to see.

Sending Large Files

Sending large files to people is not a good way to go because it will take them a long time to download. Some employers won’t want to use up a lot of their gigabytes downloading a stranger’s work. A good method is using PDF files. Aim for the size limit to be 5MB at the most. Making the page size A4 and in printing format will help you if they plan to print out your work and show others.

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Posted by Ainsley Bevis

This is a guest post by Ainsley Bevis, founder of Bloom Web Design, where you’ll find articles, tutorials, resources, inspirations & tips.

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