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The print market is highly competitive right now. Many good magazines and journals are now available in the hands of customers. Quality of content is a key issue at the top of any readers’ wish list, but, price of the magazine is now an important criterion for selection. Everybody wants rich information at a low outlay. It is therefore the right time to systematize the art of printing magazines. There are many printing and publishing companies in the market. The selection of the right vendor is the first step for cheap magazine printing. A specialized printing company helps you to cut cost without compromising the quality.

Cost control is very critical in magazine printing. Initial step of cost control begins with reducing the manuscript handling expenditure. Organizing the right file at right place with minimum effort is very important. Some software packages are available to automate the whole process. Sophisticated printers are now having features of automatic layout planning and color adjustments. These printers are needed to reduce the labor cost of editing contents. This computer-to-platter based system minimizes errors and time consumption by skipping production stages. Bulk printing is also an important measure for reducing the printing cost as it will decrease per copy cost.

Smart work to achieve cheap magazine printing 

Online content submission system and content analysis system are two necessary components for modern magazine printing process. These automated platforms help to reduce extra costs. You have to negotiate some paper mills to get discount on printing papers. This results in significant amount of savings in printing expenses. You have to build long-term business relationship with your suppliers to get best price on raw materials. Optimization of content lines and picture space is needed to prevent addition of extra pages. Training of employees of printing organization is important to maintain cohesiveness to achieve common goal of quality and cost control.

You can use some standardize contents or pictures for reuse in future. Use of inkjet or other efficient printers saves printing cost. A built-in duplexer for bilateral printing helps cut paper costs. Laser printer is also good for saving money spent on printing ink. Proper planning and research are necessary to develop an economic process for cheap magazine printing. Size and volume of the magazine have to be determined in such a manner that it reflects the return on investment. All sections of the magazine do not require equal printing. It is better to go for customized printing per page.

Implement efficient strategies in printing magazines

Low cost stamping is ideal when for either portrait or landscape style designs. The whole stamping saved in smooth snaps.  Cheap magazine printing is not a difficult job. You need to implement simple strategies to modify the overall printing process to enhance the efficiency of it. Use of sophisticated technology is good but it requires huge initial investment.

It is therefore depended on you to select appropriate measures of cost control based on your budget and business objectives. There should be well balance between traditional approach and classy methods and technology. Wisdom and experience will facilitate to overcome all difficulties.

Printing costs is rising day by day. Printing a magazine involves expenditure in different aspects. Customers want magazine at a low price and it is therefore necessary to make strategy to cut cost and reduce wastage to accomplish cheap magazine printing. PrintNinja offers one of the best quality and affordable solutions in magazine printing.

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Posted by Igor Ovsyannykov

I'm a digital nomad and entrepreneur bouncing around South East Asia. When I'm not working here, I'm out taking photos. Follow me on Instagram: @igorovsyannykov

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