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“This blog-Facebook-Twitter-land was made for you and me.”:

Does everyone’s voice matter in the come-one-come-all macro-verse that is blogdom? The conventional wisdom derived from the notion of blogging could be worded in this answer: Sure! Since the internet is so widely available, my mom the English Teacher and my uncle the Landfill Operator are both enthusiastically welcomed to write a blog, share it on Facebook or Twitter and let the hungry masses offer their responses and commentaries.

Now, while Mommy English and Uncle Landfill might have an equal aptitude for appropriate blog writing–whatever that is–and social media navigation, either Uncle or Mommy might be more adroit than the other at the practice. Certainly, both voices “matter,” arguably, but one might seem to be more thoughtful, imaginative, insightful and inspiring than the other. Who knows, the English Teacher might have the tendency to make unsupportable generalizations while the Landfill Operator has the gift of lofty, poetical genius, giving his words wings with which they fly off the page and flutter about the reader’s head.

So, should everyone’s voice matter in the sexy, tropical, paradise island of Social Media? Does phlegm deserve the same do as poetry? Well, this is America, right?  No one has to be a master philosopher or moral shaman to compose a well-received blog. The blog-social media design doesn’t discriminate, so come layman, come savant.

“The Power of Eyes Compels You!”

The reading public, though, do discriminate. Let them. Mr. A might be regarded as the Henry David Thoreau of Twitter, tweeting heartfelt insights on the human condition; however, Mr. A’s Thoreau is Mr. B’s gobbledygook.  All blogs might be presupposed as created equal, but not all blogs might be perceived as being of equal value.

Here is the dichotomy of the Tweeting, Facebooking, Blogging effect: On the one hand, my deft is your daft; one the other hand, not all bloggers deserve to be regarded as writers, per se. The designation of “writer” carries connotations of dignity and ingenuity, while the connotation of “blogger” carries connotations of generic, mass appeal writing styles.

Of course, a writer can be a blogger, a blogger a writer, but not everyone can be a writer, and just about anyone can be a blogger. Human beings, after all, are opinionated and the blog allows each to run amok like a Velociraptor in a Venetian glass shop. It is just plain ol’ un-American to opine that only the educated and creative should consulate the Blog-o-Sphere. Both stars and asteroids can dot the skies of the internet.

“Spare me the Mumbo Jumbo, Doc.”

As much as one might rail and rant against some of the pedestrian style that could be said to typify the essential blog (if there even is such a thing), the blog, as a form unto itself, doesn’t have to assume a station of enlightenment, education or moral responsibility. In fact, the very purpose of the blog is to present a relatively concise opinion or review piece on a subject that will appeal to a particular or wide audience with a particular or wide set of interests, anything from roasted asparagus recipes to the best way to train your dog to stop drinking from the toilet.

A blog, by its essential nature and form, is not necessarily and exclusively meant for high-minded techno jargon, artsy-fartsy observations, wit, algorithms, opossums, cheeseburgers, (well, maybe the blog is all of these things, right?  Hooray!), you name it. The blog is whatever you want it to be; it is a vehicle by which you can express your own definition of How?, Why?, Where?, Who? and What? Flowery prose or Pop pieces on popsicles, there is no uniform, right or wrong way to write a blog. Leave the “rules” to the experts, and blog, blog, blog away.

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Posted by Dan Ripoll

Dan Ripoll is co-founder and CEO of ContentBLVD.com - a content writing service that offers free, high quality guest posts to bloggers. The website features a blog post ideas section which makes it easy for bloggers in any niche to source fresh content ideas for their own blogs.

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