Category: Articles

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How to Maintain a Consistent Brand Image

How to Maintain a Consistent Brand Image

In the past, before the World Wide Web made information available with just a few mouse clicks, maintaining brand consistency was easier. It was simply a matter of having a single constant and precise message. The methods of delivery for...

/ December 7, 2016
Great Marketing Ideas For Small Businesses

Time To Get Creative: Great Marketing Ideas For Small Businesses

Setting up a small business is no mean feat, and the trials and tribulations involved make it praiseworthy in itself. Now comes the hard part: standing out of the crowd. To put things in perspective, a report from Forbes in...

/ December 6, 2016
why-influencers-are-your-greatest-marketing-asset

Why Influencers are Your Greatest Marketing Asset

When Arielle Charnas posted on Snapchat about a stem-cell repair mask, the Peter Thomas Roth Rose company sold more than $17,500 of the masks in a 24-hour period. When Charnas sampled mascara from Yves Saint Laurent on Snapchat in July,...

/ December 6, 2016
how-to-run-a-successful-small-business-on-a-shoestring-budget

How to Run a Successful Small Business on a Shoestring Budget

In the world of business, you need money to make money. For some, money is the key to open any door that stands on their way to success. It can be used to buy tools, information, and the skills needed...

/ December 5, 2016
SEO Tips (1)

Valuable SEO Tips to Rank Your Digital Products

Selling your digital product online entails a rather elaborate process. The digital product starts with an idea that you explore, expand and finesse – sometimes for days – to effectively present it to your target audience. The goal is to...

/ November 30, 2016
Sunset Home Office Working with Laptop on the Garden

6 Best Content Types to Use for Your Marketing

Different content types appeal to different people. As a content marketer, part of your job is to figure out which particular content type will capture the interest of your target audience and stir the most engagement. If you keep spewing...

/ November 28, 2016
25-entreprenuership-tips

Top 25 Tips to Successful Entrepreneurship

Success as an entrepreneur is all about character. Money, tools, and opportunities – all these will come in time. What you can prioritize now is to develop the characteristics and habits that will put you on the path to success....

/ November 25, 2016
how-to-land-your-dream-job-by-blogging

How to Land Your Dream Job by Blogging

A few years ago, blogging was just a sort of hobby — you know, something you do to while away time when you’re bored and there isn’t much to do. Things are much different today, though. In fact, here are...

/ November 18, 2016
reinvigorate-your-passion-today

Feeling Flat and Uninspired in Business? Here’s How to Reinvigorate Your Passion Today

After years of working hard as an entrepreneur and dealing with all the ups and downs that are part of the job, it’s common for many people to experience a dip in their passion and commitment. After all, creating and...

/ November 17, 2016
Invest in yourself

Why You Should Start Investing in Yourself

People invest a lot on businesses. They shell out money for different investments that promise to reap rewards twice, thrice or more of the initial contribution put in. But when it comes to yourself, Scrooge seems to take over. Somehow,...

/ November 16, 2016