Category: Articles

Boost your professional skills and knowledge.

Vintage Radios inside an Antique Store
Business

4 Ways Ecommerce Sites Can Encourage Word of Mouth

They say the secret to success in retail is “location, location, location.” But where does that leave ecommerce sites? While it‘s true e-stores won’t benefit from a corner spot on Main Street, they can still benefit from word of mouth marketing. This is good for drawing new consumers to your shop, plus it’s indicative of…

Read More
Rules of Perfect Portfolio Websites
Design

7 Rules of Perfect Portfolio Websites

If your field of work is design, photography, 3D, or web design, you probably already know how essential it is to have an impressive portfolio website. While it’s certainly nice to have an actual physical portfolio to show to potential clients, an online portfolio website is a lot more effective. It allows you to reach…

Read More
Stop Worrying About Content Ideas
Blogging

Stop Worrying About Content Ideas and Use This Formula Instead

Any business will know how valuable content marketing is nowadays. It's become an essential aspect in the vast majority of marketing strategies, as is evidenced in the chart below from the Content Marketing Institute's 2016 report. However, it has also become a problem. Having to come up with high-quality, engaging pieces week in and week…

Read More
Business

Finding Brands To Help You Feel More Unique

As consumers, what's the one thing we all want when purchasing something? To make us feel happy. Otherwise, what's the point? However, it can be hard to feel special and joyful when we walk down the street and see everyone with the same shoes, the same car, the same phone, the same watch, or the…

Read More
Business

Entrepreneur Sam Ovens Shares His Secrets To Success

Starting your own business can be a daunting proposition. The excitement and optimism from the beginning can quickly be overshadowed by the challenges ahead. However, entrepreneurs are rarely alone today - thanks to the Web and a wide network of experts, mentors, and contemporaries who have already gone through the same challenges new business owners…

Read More
How to Run Email Marketing Campaigns Using Gmail
Business

How to Run Email Marketing Campaigns Using Gmail

Email marketing is crucial to businesses with plans to grow and succeed. 80% of companies believe that email marketing is key to their customer acquisition and retention strategy. Not to mention, for every dollar you spend on email marketing, you get an ROI of $38! There is no excuse not to do email marketing for your…

Read More
Books to Inspire Young Entrepreneurs
Entrepreneurship

8 Books to Inspire Young Entrepreneurs

Starting up a business from scratch is definitely no easy feat. One of the realities of establishing a business and making it thrive is that there is NO single formula for success. There are a lot of factors that should be considered. Despite that, there is one indispensable ingredient to success - and that is…

Read More