Category: Business

4 Ways to Protect Your Business From Identity Theft

4 Ways to Protect Your Business From Identity Theft

As the owner or leader of a business, every day you no doubt are juggling a huge array of jobs, from overseeing or completing finance, sales, marketing and operational tasks, to keeping abreast of industry developments, customer service provisions and...

/ January 27, 2017

How to Create Surveys That People Actually Want to Answer

When you have a question about your business and want to hear the opinion of others, there’s just one obvious way do it: through a survey. Questions like what new product to offer, what old services your customers want to...

/ January 25, 2017
Email Marketing Mistakes To Avoid

9 Email Marketing Mistakes You Must Avoid In 2017

Are you aware that when a subscriber receives an inappropriate email; 60 percent immediately deletes the email, 27 percent unsubscribe from the brand and 23 percent marks the email as spam? And do you know that the more irrelevant email...

/ January 23, 2017
Consumer Psychology

Tips for Increasing Sales Through the Use of Consumer Psychology

Entrepreneurs, whether they’re running a side gig while they complete a degree, or are working full-time on their venture, have to learn about a huge array of areas in business. This includes recruiting and managing workers, sourcing products or launching...

/ January 18, 2017
Powerful Presentation

How to Design a Powerful Presentation

Every so often, presentations get a bad rap for valid reasons. We’ve all been there, sitting through long-winded speeches and boring PowerPoint presentations – which completely destabilizes the purpose of visual presentations. There’s an overabundance of materials out there on...

/ January 18, 2017

Adopt These 10 Habits and You Will Become Successful

Author and training guru Brian Tracy said it best: “Successful people are simply those with successful habits.” If you observed people who have successful careers, you will see a pattern of practices and routines that help them do what they...

/ December 28, 2016

Improve Your Career in Just One Hour a Week

Have you ever felt stuck in your career? Like you really want to move forward, but you know that you are lacking that “something” that will propel you forward and put you at the top of the list for a...

/ December 20, 2016

How to Maintain a Consistent Brand Image

In the past, before the World Wide Web made information available with just a few mouse clicks, maintaining brand consistency was easier. It was simply a matter of having a single constant and precise message. The methods of delivery for...

/ December 7, 2016