Category: Business

Ways to Ensure You’re Maximising Advertising ROI

Advertising budgets are tight. That’s why it’s important to implement methods that bring about maximum return on any investment you make. All businesses want to be more effective at advertising. But some advertising methods are pretty expensive and today’s advertising budgets...

Using Google Image Search as Fuel for SEO

Most webmasters see Google Image Search simply as a place where their pictures can get poached. They curse at it whenever they see a poxy new rival using an image that they themselves crafted by hand. Although this attitude may...

10 Ways to Improve Your Business Writing

Unlike other forms of writing, your business writing can directly impact the success of your company. Whether you're composing an e-mail to a colleague or writing a letter to a customer, business writing can help build professional relationships or hinder...

Email Marketing Tips Every Online Marketer Should Know

Despite the increase of the use of social media in online marketing in recent years, e-mail marketing continues to be one of the most effective and efficient methods of communicating with your potential and current customers; however, in order for...

How to Write a Brilliant Cover Letter

Job seeker’s often put a huge amount of focus into writing a world beating resume. Indeed a whole industry has been built around the importance of this vital document, with professional CV writers flourishing in these trying times, as those...

Reducing Abandoned Shopping Carts

Great web design requires more than color and composition. It demands more than content optimization for search engines. No matter how wonderful our design looks, or how many people find us through Google, if our visitors don't convert as intended...

3 Strategies for Advancing the Success Ladder

After a full month of countless meetings and looming deadlines I felt compelled to ask myself is all this really getting me where I want to be? I immediately without any real introspection answered my question with a resounding yes....

Is Social Interaction on the Internet a Good Idea?

A personal, one-on-one interaction has definitely taken a back seat when it comes to social interaction. More and more people are getting hooked on to socially interacting with friends and family through the internet. The immense popularity of social networking...

Common Marketing Theories Designers Should Know

The marketing is advertising, promotion and selling pressure, is a set of aggressive media sales, used to capture existing markets. According to this first meaning, very "commercial" marketing would mainly apply in the markets for consumer goods and much less...