Category: Business

Business

How to Get the Most Out of Your Infographics for Content Marketing

One of the biggest challenges of content marketing is having a "hook" that captures attention. Shocking headlines, intriguing questions, quoting a popular phrase – these are some of the old techniques that may still work, but will not get you ahead in today's competition. Today, the online community wanted information fast and delivered in the…

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BusinessDesign

Localize Your Site and Win Big in Foreign Markets

Everyone is talking about globalization and how to reap its benefits. And they are right—entering a foreign market with care and awareness of local needs and customs can explode your business. But launch a half-assed localized site without sufficient preparation and it could hurt you more than it helps. I run LinguaLift, an online language…

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Business

How to Assure Customer Loyalty: The Art of Freebies

Customer loyalty is a vital element for every business. Companies apply many marketing methods to gain more clients as well as to retain the existing ones. However, the subject of offering freebies is a controversial one. Some people think that freebies may help the business grow, while others think that this technique does not have…

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