Category: Design

Design

A Beginner’s Guide to Image Formats in Web Design

No website should be lacking in visual appeal, but failing to optimize its images correctly or use suitable formats can lead to significantly slower loading times and responsiveness. When designing your website, it is important that you pay special attention to image formats and optimization in order to find the right compromise between quality and…

Read More
Design

Using Photography Principles in your Design

Design is all about taking a collection of elements and arranging them to tell a story in a single composition. Photography is all about arranging elements (or the perspective of elements) and arranging them to tell a story in a photograph. As you can see, the two are pretty similar; the interface is just different.…

Read More
BusinessDesignEntrepreneurship

Are Slideshows Necessary for Landing Pages?

Landing pages are arguably among the most important parts of your website because if they aren’t compelling enough, people will just click to other places on the Internet rather than seeing what your particular page offers. Put simply, good landing pages should feature characteristics that grab interest. Maybe that means listing the logos of big-name…

Read More
Design

How to Prevent Shopping Cart Abandonment

It happens even to the most addicted shopaholics online. They pick out the good stuff, add it to their carts, browse for more items, and in the middle of it all, suddenly decide to abandon their shopping carts. Such is the dilemma of e-commerce businesses that strive to reel potential customer in, only to lose…

Read More
Design

How to Design the Perfect Checkout Page

A checkout page is a webpage specifically used by online businesses. This is where shoppers are redirected during the checkout process. If you have bought something online before, then you're already familiar with how a checkout page works. Online buyers purchasing a product or service go through a series of pages systematically arranged until the…

Read More
BusinessDesign

Localize Your Site and Win Big in Foreign Markets

Everyone is talking about globalization and how to reap its benefits. And they are right—entering a foreign market with care and awareness of local needs and customs can explode your business. But launch a half-assed localized site without sufficient preparation and it could hurt you more than it helps. I run LinguaLift, an online language…

Read More
Design

Annual Report Design: Tips, Inspiration, & Resources

How do you think people feel when it’s time to give that annual report again? You’ll probably hear groans and moans all around, depending on their performance. Regardless of how people performed however, there is no stopping the fact that beautifully-designed annual reports can change the way people react to them. A few gasps and…

Read More