Category: Entrepreneurship

12 Helpful Resources for Aspiring Entrepreneurs

Starting a business can be challenging, but having the right resources can make a world of difference. However, with such a wide range of information available both online and in print, it can be difficult to know exactly where to...

/ February 27, 2017
Email Marketing Mistakes To Avoid

9 Email Marketing Mistakes You Must Avoid In 2017

Are you aware that when a subscriber receives an inappropriate email; 60 percent immediately deletes the email, 27 percent unsubscribe from the brand and 23 percent marks the email as spam? And do you know that the more irrelevant email...

/ January 23, 2017
Consumer Psychology

Tips for Increasing Sales Through the Use of Consumer Psychology

Entrepreneurs, whether they’re running a side gig while they complete a degree, or are working full-time on their venture, have to learn about a huge array of areas in business. This includes recruiting and managing workers, sourcing products or launching...

/ January 18, 2017

5 Great Leadership Skills You Should Develop

The workplace today is vastly different from that of even just a decade ago - never mind the workplace of 25 or 30 years ago. And yet so many leaders are still leading the same way that they did in...

/ January 17, 2017

Adopt These 10 Habits and You Will Become Successful

Author and training guru Brian Tracy said it best: “Successful people are simply those with successful habits.” If you observed people who have successful careers, you will see a pattern of practices and routines that help them do what they...

/ December 28, 2016

Growth Hacking Bootcamp: 10 Slideshare Presentations for Marketers

From Boston to Melbourne, from Beijing to London - startups worldwide look for strategies to boost their customer base and business earnings. In the last five years, a lot of industry experts and websites talk about growth hacking - a...

/ December 23, 2016

How to Maintain a Consistent Brand Image

In the past, before the World Wide Web made information available with just a few mouse clicks, maintaining brand consistency was easier. It was simply a matter of having a single constant and precise message. The methods of delivery for...

/ December 7, 2016
Great Marketing Ideas For Small Businesses

Time To Get Creative: Great Marketing Ideas For Small Businesses

Setting up a small business is no mean feat, and the trials and tribulations involved make it praiseworthy in itself. Now comes the hard part: standing out of the crowd. To put things in perspective, a report from Forbes in...

/ December 6, 2016