Category: Articles

Inspiring you to fulfill your own potential through well researched topics. Our articles aim to improve your business branding, social media, marketing, and design skills. Investing in yourself is the best investment you will ever make.

Reasons Why Niche Blogging is better than General Blogging

A shortened version of the web log, a blog, is an extremely popular medium of communication. People use it as a journal or a soapbox, to talk of day to day activities or sound off on issues troubling them. Anyone...

Instagram’s Benefits for Businesses

The web is made up of images and text. The images communicate emotions and images that are much more persuasive and direct than a text comment. According to various statistics--it is the visual content that we see online that has...

5 Parameters Worth Your Social Media Campaign Credibility

People have always talked about products, services and organizations. The difference is now that all those discussions are made online, and any person that wants to join them can easily for this. However, while some companies understand the importance of...

15 SEO Factors You Should Not Ignore

Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic" or "algorithmic") search results. SEO may target different kinds of search, including image search,...

A One Page Website – What is it? – Positives and Negatives

One page websites are very popular today for several reasons. Why? Have you heard the saying “One father is worth more than a hundred schoolmasters?” Using a single page approach, you can please your audience by offering a simple but...

7 Common Web Hosting Disasters (And How to Avoid Them)

Choosing a web host can be deceptively easy.  And with so many thousands of different web hosts it's impossible to compare them all, so sometimes we do make the decision a little too lightly. So how do you choose the...

5 Surprising Uses for Your New Tablet PC

If you have a new tablet PC you will no doubt be very familiar with using it to access the internet or read an e-book and will be starting to build up a collection of apps for everything from the...

Playing With CMYK Color

Most digital design involves the four ink colors cyan, magenta, yellow, and black abbreviated CMYK. Nowhere else is the insignia “K” used for black. The story behind this moniker is the printing industry used a “key plate” to sync in...

5 Steps To Designing The Perfect Content

When you think about design you might picture an image in your head, right? Maybe even a logo or the layout of your website. I bet you don't even think of yourself as a designer. But you are. I'm not...