Category: Articles

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The Secret to Success: Manage Your Energy, Not Your Time

Time flies when you’re having fun. It’s true, isn’t it? When you’re out and about and enjoying yourself, then it appears that time has somehow gone faster. Of course, it’s impossible for time to pass quicker. Time is static unless...

/ October 13, 2016

6 Tips to Turn Casual Blog Readers into Raving Fans

Casual readers come and go, but not fans of your writing. It is often said that one raving fan is worth much more than at ten casual blog readers. Having blog readers is good, but acquiring raving fans is what...

/ October 12, 2016

A Beginner’s Guide to Image Formats in Web Design

No website should be lacking in visual appeal, but failing to optimize its images correctly or use suitable formats can lead to significantly slower loading times and responsiveness. When designing your website, it is important that you pay special attention...

/ October 11, 2016

Using Photography Principles in your Design

Design is all about taking a collection of elements and arranging them to tell a story in a single composition. Photography is all about arranging elements (or the perspective of elements) and arranging them to tell a story in a...

/ October 10, 2016

Why You Should Start Using Instagram Stories for Your Business

Little over a month ago Instagram introduced a Snapchat-like feature called Instagram Stories. This lets you upload photos and videos to Instagram which will only be public for 24 hours before disappearing. Each Instagram user with a published story is...

/ October 7, 2016

How to Create High-Quality Content for Your Blog in 7 Easy Steps

Successful bloggers have to keep many different aspects of writing in their heads. It’s quite challenging to write engaging and interesting content on a regular basis over time. Whether you create content for your business or personal blog, it’s important...

/ October 6, 2016

10 Marketing Tips Learned from Mad Men

They are ruthless yet calm, savage yet well mannered, insane yet creative, they are the (m)ad men. Don Draper is the fictional king of New York at the beginning of the 1960s when he had the world at his fingertips...

/ October 5, 2016

12 Techniques Every Blogger Should Steal

Starting a blog is easy but keeping the blog going and making it successful takes a little bit of hard work and perseverance. Luckily, there are some proven techniques and strategies that you can use to help you grow your...

/ October 5, 2016
Solid Business Principles that Will Make Your Brand a Star-min

Solid Business Principles that Will Make Your Brand a Star

“What’s your most favorite brand?”- it’s my staple question whenever I start the branding lessons for my marketing class. Apple often tops the chart, followed closely by Nike, Adidas, McDonalds and Starbucks. I even ask my students to mention the...

/ October 4, 2016

How To Create a Content Marketing Campaign

“Content Marketing” is a buzzword all over the web these days. Content comprises a variety of things. It can be blog posts, videos, webinars, and social network shares, among the many. Is sounds like a great idea doesn’t it? If...

/ October 3, 2016