Social Media
Blogging in the Age of the Penguin
The latest major update from Google, coined “Penguin”, has turned out to be mighty controversial. Massive rankings shifts have affected many websites and online businesses, instantly altering their fortunes. Much of what worked previously ceased working with the Penguin update. In this article I will offer advice on how to compose your blogs, and whether or not you should...continue reading
Top 5 Social Media Strategies for Small Businesses
You have probably heard about social platforms and their great popularity all over the world. Maybe you have heard negative comments too – addiction to networking sites, plenty of wasted time, and controversies. But if you look at these in a good light, you will see that they have advantages too, especially to individuals or organisations that wish to...continue reading
How to Make a Topic Trend on Twitter
To all the social media freaks out there here are some tips on how to leave your mark on the second biggest social media platform in the world. Be warned, this task is very addictive and the more you succeed the more you want to do it. As this might be hard work the outcome of thousands or even...continue reading
Social Media and SEO: Things Get “Pinteresting”
What is Pinterest? You may be Pinterested to learn that this new kid on the social media block can not only enhance your brand image and get new customers Pinterested in your business, but can also give your SEO a boost by driving high-quality traffic to your website. Pinteresting, don’t you think? Okay, so that’s more than enough Pinterest...continue reading
Useful Tips for Improving Facebook Marketing Campaign
You have a Facebook page representing your brand but would like to learn more about the techniques which could make your social media presence more profitable and popular? Then we are here to help you! Today we decided to provide a list of simple but experts-appreciated tips for better marketing of your Facebook page. In spite of the fact...continue reading
How To Increase Your Google+ Circles
Google+ (G+) is simply the most technologically advanced Social Network to date, and people are converting to G+ day by day. With a user base over 100 million, it is one of the fastest growing Social Networks. It integrates the best features offered by both Twitter and Facebook, hence the concept of Followers and Following (as understood in Twitter...continue reading
How To Communicate Effectively Within a 140-Character Limit
image credits: stevegarfield / Flickr Twitter has become one of the easiest ways to communicate, and probably one of the best platforms to spread a message quickly to a vast audience. It has become more than just a social media tool — with the way it has changed how information is passed on, it can now actually be considered...continue reading
Considerable Reasons to Hire a Social Media Expert
After toying around with the idea that you need to get your business on social media, you decided it was time. But before you start logging in those online hours, consider hiring an expert. To be clear, many people are outraged that there is a quote on quote “Social Media Expert” profession. There are some great minds in the realm...continue reading
Online Marketing, Restaurant Style
Today’s customers are more Internet and media savvy than ever, so it’s important to use online marketing to your advantage — especially in the tough world of restaurant start-ups. Rather than wasting money on print advertising – which, let’s admit it, is going the way of the dinosaurs – focus on crafting an online marketing campaign that establishes your restaurant’s...continue reading
Pinterest vs. Instagram in Social Media PR and Branding Wars
Pinterest is currently social media’s most brightly shining star. Early adopters have been using it for nearly a year and a half but during the past six months or so its membership (still by invitation only) has rocketed by something like 300%. Barack Obama is on Pinterest, for goodness sake. Well, at least Mashable thinks it’s Obama. It’s hard...continue reading