Category: Social Media

Social Media

Understanding Facebook Fan Motivation

According to the social intelligence and marketing analysts at Syncapse, the value of a Facebook fan increased 28 percent since 2010, and fan membership on many brand pages doubled or even tripled in that time. The average worth of a brand fan is now $174. Syncapse’s latest survey sought to understand why Facebook users become…

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Social Media

Google Plus – Mistakes to Avoid

Over the past few months, Google+ has emerged as a force to reckon in social media marketing. Thousands of people have set up business pages with Google+ in an attempt to establish a strong social media presence. However, many individuals go about it the wrong way and end up getting frustrated in their efforts. The…

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Social Media

How to Protect your Business’s Identity on Twitter

Many businesses – big and small – are turning to social media to build up their brand names, acquire more customers, and provide effective customer support for their clients. Social media sites are among the most visited websites, so businesses are taking advantage of this platform to reach a large population of users. Why social…

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Social Media

6 Internet Crazes Made Possible by Technology

Every month more than 500 million Facebook users share some 30 billion pieces of content with their friends. The cream of the crop become crazes, viral videos or internet memes that everybody's talking about. Read on to discover the ways technology made our favorites possible. "Gangnam Style" Goes Global The music video for Psy’s breakthrough…

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