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A visually-appealing color combination goes a long way in creating a seamless, inviting, and fun output. Regardless if you’re making the perfect palette for an event, a web layout, an interior design or a perfect outfit, the right color combination can instantly add confidence and character to the whole shebang.

Alas, the art of color combination is not an easy thing to master. For one, not all people have the same preference in color. The color combination you like may not be something your partner, your best friend or your audience prefers. Another reason coordinating colors can be tough is the abundance of shades available to mix and match. Creating an aesthetically-appealing color palette can be easy if you will only use the colors found in a standard 8-crayon Crayola pack. But when shades like “atomic tangerine,” “screaming green,” or “tickle me pink” are put into the mix, the confusion and hilarity in combining colors occur.

A great color combination can make a room cozier and happier. It can make a simple web layout more cohesive and inviting. It can make an outfit more dazzling and impressive. It can make an event more exciting and entertaining. It adds charm and allure in whatever aspect it’s used. And for marketing, it plays a pivotal role in attracting the product’s target audience. Just think about it, would you rather wear a dress in a characteristic yellow-gray-silver palette than put on one that looks like a fairy vomited the entire 120-Crayola box in it? If you’re aiming for a visual appeal, you’ll definitely go for the former.

Color combination goes beyond the classic tandems of black-and-white, brown-and-blue, pink-and-green, white-and-silver, and turquoise-and-red. Most color combinations today include over two shades or tones. And more often than not, these multiple shades don’t necessarily come from the same color wheel. It may be shocking to see initially, but if you mix and match them together, you’ll realize these different shades work well together.

Now, trying to start a color palette from scratch can be a daunting task. Plus, it can take a long time to find the correct balance of colors. If your next big project is coming up and requires a magnificent color palette, don’t hesitate to check out pre-made color palettes online. These combinations are tried-and-tested by the experts. To get you started, here are 30 visually-appealing color combinations you can choose from.

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Posted by Igor Ovsyannykov

I'm a digital nomad and entrepreneur bouncing around South East Asia. When I'm not working here, I'm out taking photos. Follow me on Instagram: @igorovsyannykov

One Comment

  1. I was looking just today in fact, for good color combinations to use in email newsletters. Thanks for this!

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