Tag: Ad

television standing in the living room

TV Ads Still Matter? And They Work If You Plan Them Well

Less than 10 years ago, a television commercial was easily the hardest working type of advertising content. Even an inexpensive commercial, properly scheduled, would reach millions of eyes, more than paying for itself. However, tech innovation has diminished the power...

Internet Marketing: An Introduction to Ad Swapping

With all the media marketing tools available on the internet today it can be rather confusing to make the decision on which tool is most relevant to the individual. Here is an introduction to yet another tool that is considered...

Anatomy of a Perfect Banner Ad [Infographic]

Banner advertising is a great way to reach your target market. By creating curiosity and desire, the user will want to click and find out more about the services/products you have to offer. As easy as it sounds, achieving the...