Tag: Marketing

Importance of Article Marketing For Your Web Business

Many Internet users just read all the information they find online, and until they don't actually need an article like the ones they read every day while surfing the Web, they don't ask where those articles come from. There are...

How Time-Limited Offers Can Boost Your Sales

As a business person, you need to understand how time-limited offers can boost your sales. A limited offer on products is a valuable profit-boosting technique in any business. Many Internet marketers have actually neglected this strategy. It's a technique that...

5 Reasons to Use Google Apps for Your Website

The Internet has long been characterized by connectivity and the hyper acceleration of communication. When the avenues of information dissemination were extended to seemingly infinite spaces in the Internet, developers have been in an endless pursuit of innovations – how...

Should Your Company Invest in Swag?

We've all been to a trade show or community event and have been bombarded with swag—you know, those pens, Frisbees, mouse pads, mugs or other tangible product that has a company's name and contact information slapped all over it. Investing...

Online Marketing, Restaurant Style

Today’s customers are more Internet and media savvy than ever, so it’s important to use online marketing to your advantage -- especially in the tough world of restaurant start-ups. Rather than wasting money on print advertising – which, let’s admit it,...

Still Think Digital Advertising is a Fad? [INFOGRAPHIC]

Online advertisers spend 53 percent of the company’s total growth on digital advertising; so why is it so difficult for several marketers to believe that digital advertising is the real deal? Truth be told, digital advertising is not a fad....

How to Improve the Conversion Rate of Your Landing Page

When trying to increase conversion rates often the most obvious element can be over looked; and that is our landing page. Low conversion rates are well documented on the Internet and to make up for this downfall marketers will attempt...

Build Your Following: Twitter Marketing Tips

One of the most effective short term marketing platforms is Twitter. Twitter allows a business to connect with its customers in ways that are just not possible on any other platform. As far as timing and succinctness of message goes,...

To Build or Not To Build A Website [INFOGRAPHIC]

Building a website can be a long, time consuming and often expensive task. Publishing a Facebook page on the other hand is quick, free and can generally be done by the work experience kid (they're on Facebook all day anyway...