Every famous logo has an inspiring story. Whenever you see Apple’s logo, you involuntarily think about technology. Similarly, a visual of the McDonald logo makes you think of juicy hamburgers and fries. Brands like these have a huge impact on our…
Read More20 Clever Ways to Build Brand Awareness
Ever asked for a Coke even if you’re not exactly asking for that specific cola brand, or asked someone for a Kleenex when all you really need is any kind of tissue? A lot of brands have become so popular…
Read MoreThe Risks Of A Recall On Your Brand
A product recall is when a company replaces and/or retrieves defective merchandise. When this happens, the company must pay for the cost of replacing the item. This can range from a small amount of money to millions depending on the…
Read MoreHow to Give Your Website a Personality
The Merriam-Webster dictionary defines personality as a combination of qualities forming an individual’s distinctive character. For example: “Her sunny personality is very engaging.” Non-human entities can have personalities too. In much the same fashion, giving your website a personality is…
Read More4 Practical Ways to Make Your Brand Standout
Brand awareness is an important factor that can bring huge impact to your business. It is when you are building your business identity to let consumers known that your business exist. Brand awareness is an essential marketing aspect that every…
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