Tag: Results

SEO in 2014: Be Ready for the New Year

As 2013 comes to a close, questions abound regarding what SEO will be like in 2014. Although nothing is for certain, there are a few challenges looming on the horizon that you should be ready for. Keep reading to get...

Great Content Planning Results In A Great Website

Many articles have been written explaining how you must design interfaces, graphics and how to deal with clients. But one key step in web development is frequently forgotten and that is content planning, which is also called IA (information architecture)...

Utilize Google to Enhance Your Search Results [Infographic]

To this day, the average Google user has no idea how powerful their search engine is. Utilizing unique snippets to enhance your search results will make your life even easier. "Snippets — the few lines of text that appear under...

The Bad News Boardroom: How to Tell Employees Bad Things

You can’t expect everything to always go smoothly at work, and you can’t always keep problems away from workers if you’re in charge. So do this instead. It’s all fun and games until something goes wrong in a business. When...

Rethink Your QR Code Strategy for Better Results

By slapping a QR code on postcards or receipts or any other printed marketing media, marketers seem to think that they are automatically creating an effective call to action by attracting customers to the company website, thereby engendering brand loyalty. Sorry, but...

How to Look Better in Personal Google Results [Infographic]

The web is now the first place people look to find out more about each other, because of this fact your online reputation matters. 80 million names are Googled every single day, and 75% of HR departments are required to search candidates...

Google Ads Vs Organic Results [Infographic]

Pay-per-click ads are taking over Google's search engine results. Why should you care? Most marketer usually think that nobody clicks on Google ads, but they cannot be more wrong. While organic traffic is good, taking a shortcut to the top is...

How to Stop Over-Optimizing for SEO

It may seem a paradox, but too much SEO on your website can be bad for your search engine ranking. That’s because Google punishes those websites that try to reach the top of search rankings by tricking search engines with...

Enhancing Website Performance with Multivariate Testing

Trying to grab a visitor’s attention is getting harder by the day. The window of opportunity is small and only getting smaller. With thousands of pages available on the same topic, the visitor is less likely to stick around to...