Tag: what is content marketing

10 Tips for Creating Content in Dry or Difficult Industries

We should all be familiar with the value of high-quality content when it comes to digital marketing - from increased link magnetism and more social shares, to improved brand awareness and higher conversions (and much more). But for many online...

How to Get the Most Out of Your Infographics for Content Marketing

One of the biggest challenges of content marketing is having a "hook" that captures attention. Shocking headlines, intriguing questions, quoting a popular phrase – these are some of the old techniques that may still work, but will not get you...

Content Marketing Strategy: 7 Tools You Must Know About

Traditional billboard or radio ads are not enough anymore, as they don't leave consumers feeling connected with a product. Traditional ads can make consumers feel as though the product is talking at them rather than talking to them. Content marketing...