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TMI or Too Much Information can be also one of the reasons swaying potential customers away from a web page. As we do not like the idea of taking information more than we can handle conveniently in our daily lives, people show tendencies of reacting adversely to call-to-action pages bombarding them with information more than they can digest. Presenting users with what serves informative as well as intriguing to them is the best strategy rather than burdening them with lots of information that might lead them away.
Too Many Links
Again, in a bid to offer users more information, website designers often tend to put too many text links on a call to action page, which is not an appropriate strategy. The small font-size and close proximity of such links send more visitors complaining rather than clicking them to get any more information, thus marring the basic objective of such a page.
Placement and Location
These are also greatly important aspects of a call-to-action page that can either make or break the deal for a website. If a designer fails to choose the right location of a call to action button, users are least likely to spend some more time finding one. In addition to that, button size and the font size used counts a lot.
It takes a lot to convince and persuade users into what you want them to do. Not paying attention to these details while designing a call-to-action page means losing chances of business, which is the worst thing to do with a client as a web designer. Therefore, make sure to pay attention to every bit of information stated above.
We hope these tips will help you accomplish many successful call to action websites. If you have any feedback regarding this article, please be sure to comment below! For more educational articles don’t forget to subscribe to the RSS-feed and follow Inspirationfeed on Twitter + Facebook! If you enjoyed the following article we humbly ask you to comment, and help us spread the word!