A quality product or service is only half the equation of encouraging customers to complete a transaction with your business. How can you ensure that they will choose to purchase your product over the hundreds of others offered to them…
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Rethink Your QR Code Strategy for Better Results
By slapping a QR code on postcards or receipts or any other printed marketing media, marketers seem to think that they are automatically creating an effective call to action by attracting customers to the company website, thereby engendering brand loyalty. Sorry, but…
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Tips for Creating a Humorous Postcard Campaign
Humor is a wonderful way to connect with customers and clients. Getting a laugh or a smile out of someone is a great way to break down barriers. In terms of a printed postcard campaign, you dramatically increase your chances of…
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