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As you’re waiting at your doctor’s office, inside the plane as you travel from one place to another, at a random office lobby as you await your appointment – something has, at one point, caught your eye about one magazine on a rack or on the table, causing you to grab it and flip through it.
Such is the amount of pressure that comes with publishing a magazine. It’s not just about how insightful and relevant its contents are. It’s also about how this content is presented in a way that catches people’s eyes and makes them grab a copy no matter where they are.
Creating Good Magazine Design
What makes a magazine like Ideal Mag appealing enough to be read
There are a lot of factors that should be considered in creating a magazine layout. All your amazing content could go to waste if your magazine has poor layout and is not presented the right way.
The cover should have it all.
Your magazine cover serves as the preview of every single treat and goodie that you have prepared for your audiences inside those pages. So remember that no matter how awesome those treats and goodies are, they would never be discovered if you don’t take the sneak peek seriously.
The cover should be catchy enough to grab your specific audience’s attention – not too full, but never lacking in content either.
The language should be appropriate.
Your magazine will never do well if you use trendy and hip expressions that are not even in the dictionary yet in creating a business or a housekeeping magazine (unless it’s a feature article geared towards helping businessmen and mothers understand how teenagers talk). Neither can you expect teenyboppers to grab a magazine that uses a serious business approach.
Figure out who your target audience is first, then use the language that they can relate with the most. Also, remember that this does not just apply to the content within the magazine – this goes for the cover as well.
The headlines and subheadings should pop.
This is how people browse magazines. They look at the cover. Once they find an interesting headline, they browse the pages inside. They scan the titles and the subheadings. Once these pass their inspection, that’s the only time they would read everything else.
Because of this, it cannot be emphasized enough – titles, headlines, and subheadings should pop out the moment anyone lays their eyes on them.
The layout should be catchy but organized.
Magazine readers scan and browse first before they read. This means that your layout plays a huge role on how successful your magazine would be.
Too crowded and they get tired of it, too much space and they’ll think there’s nothing to see.
To help you find inspiration for your magazine layout, here are a few templates you can use:
Foodie InDesign Magazine Template
Looking for a fresh, new, food-themed magazine? Well look no further because this multipurpose magazine is perfect for restaurants, blogs or whatever project you may have in mind.
Newsletter is made for quick changes and fast design. There is 16 pages, including cover and back cover pages. Paragraph and Character styles are organised and named for quick and easy changes. You can change background colour on master pages and set new tone for your newsletter.
Luxury Magazine InDesign Template
LUXURY is a clean and elegant InDesign magazine template that can be used for fashion, photography or luxurious projects. It comes with front and back cover designs and 22 unique inner layouts (including ad template), which are easy and fun to edit.
Södermalm is a 30 page Indesign template. It’s a stylish and fully customizable way to present your editorial and image based magazine. Whilst we’ve used the Södermalm template as a fashion magazine, this versatile template can be used as the basis for a portfolio, look-book or proposal for designers, architects, creatives, photographers etc .
Urbanist Magazine InDesign Template
Urbanist is a clean and modern InDesign magazine template that can be used for fashion, photography or luxurious projects. It comes with front and back cover designs and 22 unique inner layouts (including ad template), which are easy and fun to edit.
Minimal Magazine is a professional quality and easy to use magazine template. Featuring super minimal design, excellent use of white space and strong font use, this template is packed full of great page layouts suitable for a wide variety of projects. The template also includes four alternative magazine cover designs.
Food&Fun Magazine InDesign Template
Food&Fun is a clean and modern InDesign magazine template that can be used for recipes, photography or gastronomy projects. It comes with front and back cover designs and 22 unique inner layouts, which are easy and fun to edit.
Magazine Covers Templates
Essential set for magazine designers. If you’re developing your magazine this file will be of great help. You only need to add your photo and edit the text.
Antique. MGZN Template
This is a professional and clean InDesign magazine template that can be used for any type of industry. Just drop in your own images and texts, and it’s ready
A5 Magazine Template
This is a professional and clean A5 InDesign magazine template that can be used for any type of industry magazine. This item consist of 29 pages that fully editable and customizable.
La Vechia Magazine Template
Blaite Magazine Template
This is a professional multipurpose magazine that contain 32 pages. Made for InDesign CS4 (idml) and above versions. Print Ready. Very easy to add your own text and image.
A5 Clean Multipurpose Magazine
This is A5 portrait version of a Clean & Modern InDesign magazine template that can be used for any type of industry. This item consist of 32 pages that fully editable and customizable.
Life Style Magazine Template
Indesign Magazine Template
This A4 and Letter multipurpose Magazine template consist of 28 unique pages, easy to edit even for beginer, paragraph and character style include, automatic page numbering designed to easiest adding more page . Just drop in your own images and texts, it’s ready… Download
Genuine Magazine Template
Genuine Magazine Template is a clean, modern and professional magazine template that is suitable to display and communicate your photography, design, art, travel, moview to your potential readers all over the world.
Creative Magazine Template
This is Multipurpose Magazine template that can be used for any type of business. This template consist of 30 Pages that fully editable and customizable.