The way that a businessperson introduces himself or herself for the first time can leave a favorable or unfavorable impression long after the moment has passed. It often requires drawing a fine line between two extremes of behavior. For example,…
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Outdoor advertising is a medium that has been around for a long time. The classic highway billboard has been a staple for outdoor marketers and continues to be an effective tool. However, as advertising budgets have shrank and competition for…
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How do you stand out from the crowd? Most people would like to make other people notice them as a form of affirmation. For a freelancer, however, it is crucial that you get noticed. Your survival literally depends on it.…
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