In today’s digital arena keeping in mind the innumerable benefits associated with e-buying, who does not like to shop online? We all have our desired products wishlisted or added to carts already. And in the midst of it, almost all…
Emotions are hard to control, and they mostly result in spontaneous decisions. Marketers have induced emotions in their campaigns to leverage exactly this. In this article, we will show how emotions have the power to turn the tables. We will…