Have you ever wondered how Elon Musk, Steve Jobs and Oprah Winfrey became the people they are known today? What’s one thing in common between them? A powerful personal brand. More than success, their names have been associated with a…
The Merriam-Webster dictionary defines personality as a combination of qualities forming an individual’s distinctive character. For example: “Her sunny personality is very engaging.” Non-human entities can have personalities too. In much the same fashion, giving your website a personality is…
In today’s day and age, success will not come after being another face in the crowd. You need an identity, to know who you are and what you can offer that’s better than anyone else. And, once you find it,…
Brand awareness is an important factor that can bring huge impact to your business. It is when you are building your business identity to let consumers known that your business exist. Brand awareness is an essential marketing aspect that every…