It all started with your basic blues, yellows and reds. Eventually, you discovered that the rainbow also has the vibrant colors of orange, green, indigo and violet. You discovered the awesome world of Crayola and were introduced to colors whose…
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Color selection is a stage in a design process that requires both smart thinking and gut feeling. In today’s digital era, you can have as many colors and color combinations as you like. The human eye can see millions of…
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Have you ever wondered what the world would be like without color? Colors not only make our world more fun and pleasing, they can also send important messages and evoke moods. That’s why they play a key role in design.…
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A visually-appealing color combination goes a long way in creating a seamless, inviting, and fun output. Regardless if you’re making the perfect palette for an event, a web layout, an interior design or a perfect outfit, the right color combination…
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To say that a logo is a powerful component of your business would be an understatement. If you’re able to integrate a clever company message to a unique and remarkable insignia, people will easily be attracted to find out who…
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Today, it is more important than ever for companies to differentiate themselves from their competitors and make memorable connections with consumers by creating unique, recognizable brands. The best way to do it? Color. While typeface and symbol play a critical…
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Rogier de Boeve is a graphic designer based in Belgium. He started creating digital graphics about 7 years ago. As he gained more design experience, he took part in online art groups such as Evokeone, Konvulse, and SlashThree. The feedback he received…
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David Schwen is a creative from Minneapolis, with a focus on illustration, design and art direction. Recently, David created a series of hand-made Pantone ‘swatches’ using everyday foods. Pantone Inc. is a corporation best known for its Pantone Matching System. PMS is a proprietary color space used in a variety of industries, primarily…
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Websites have come a long way from their predecessors. Their goal is no longer to be the mere source of information but to gain user’s attention. This is where Call to Action buttons such as ‘Buy Now,’ ‘Free Download,’ ‘Sign…
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Most digital design involves the four ink colors cyan, magenta, yellow, and black abbreviated CMYK. Nowhere else is the insignia “K” used for black. The story behind this moniker is the printing industry used a “key plate” to sync in…
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We tend to think of color as a constant as an example if we see a green color our brain might automatically associate it with an apple. As Georgia O’Keeffe said, “Color interpretation is a complex process the taps into…
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The permeation of media in today’s households makes it more important than ever before for companies to have strong branding. However, with literally thousands of companies trying to stand out, clamoring for attention, it’s harder than ever before to successfully…
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