Tag: content development strategy

The X’s and O’s of Drawing Up a Content Marketing Game Plan

A content marketing strategy requires a number of different activities. Types of content will include blogs, newsletters, infographics and social-media posts. However, you shouldn’t decide to go full-bore into your strategy without carefully considering the environment. By determining your audience...

Content Marketing Strategy: 7 Tools You Must Know About

Traditional billboard or radio ads are not enough anymore, as they don't leave consumers feeling connected with a product. Traditional ads can make consumers feel as though the product is talking at them rather than talking to them. Content marketing...

20 Resources for Incredible Content Marketing

The secret to content marketing success is creating awesome content that is highly shareable, and then distributing that content in an effective and targeted way. This involves looking at a variety of key metrics to help you analyze your audience,...

Content Marketing – A Reaction To Search Engine Revolution

The industrial revolution brought about a change in our society unparalleled to any other event in history. That was when globalization started and the world became a smaller place. Trading and commercial activities between nations all around the world became...