“Content Marketing” is a buzzword all over the web these days. Content comprises a variety of things. It can be blog posts, videos, webinars, and social network shares, among the many. Is sounds like a great idea doesn’t it? If…
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How to Get the Most Out of Your Infographics for Content Marketing
One of the biggest challenges of content marketing is having a “hook” that captures attention. Shocking headlines, intriguing questions, quoting a popular phrase – these are some of the old techniques that may still work, but will not get you…
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What the Internet’s Most Famous Cats Can Teach You About Content Marketing
Meow. Meow meow meow meow meow meow meow. Meow? Meow! Purrrrrrr. You might be wondering why my first sentence was so strange right about meow. No, I am not a cat. If I was, I wouldn’t have opposable thumbs and…
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The X’s and O’s of Drawing Up a Content Marketing Game Plan
A content marketing strategy requires a number of different activities. Types of content will include blogs, newsletters, infographics and social-media posts. However, you shouldn’t decide to go full-bore into your strategy without carefully considering the environment. By determining your audience…
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7 Content Marketing Strategy Tools You Must Know About
Traditional billboard or radio ads are not enough anymore, as they don’t leave consumers feeling connected with a product. Traditional ads can make consumers feel as though the product is talking at them rather than talking to them. Content marketing…
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Content Marketing – A Reaction To Search Engine Revolution
The industrial revolution brought about a change in our society unparalleled to any other event in history. That was when globalization started and the world became a smaller place. Trading and commercial activities between nations all around the world became…
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