By 2021, the content marketing industry is expected to grow at a CAGR of over 16%. From big brands to small business owners, everyone is opening up to the potential of content marketing. It can be an effective way to…
Read MoreStop Worrying About Content Ideas and Use This Formula Instead
Any business will know how valuable content marketing is nowadays. It’s become an essential aspect in the vast majority of marketing strategies, as is evidenced in the chart below from the Content Marketing Institute’s 2016 report. However, it has also…
Read More10 Marketing Tips Learned from Mad Men
They are ruthless yet calm, savage yet well mannered, insane yet creative, they are the (m)ad men. Don Draper is the fictional king of New York at the beginning of the 1960s when he had the world at his fingertips…
Read More20 Resources for Incredible Content Marketing
The secret to content marketing success is creating awesome content that is highly shareable, and then distributing that content in an effective and targeted way. This involves looking at a variety of key metrics to help you analyze your audience,…
Read More8 Content Marketing Strategies to Gain Maximum ROI
Digital marketers and business owners constantly strive to create a powerful online presence. They devise new strategies and campaigns to invade new horizons and reach a wide audience on the internet. And one of the most effective ways to do…
Read MoreHow to Find Content Ideas In Almost Any Corner Of The Internet
Every fire needs a match. For content that burns with imagination and inspiration, sometimes you have to look outside your comfort zone. Ordinary sources tend to give ordinary ideas. Extraordinary or out-of-the-box sources CAN give you the right spark to…
Read MoreHow to Create more Approachable Digital Content to Improve User Engagement
Digitalization empowers people to shop and gain information instantly. However, more often than not, online product listings and information resources can be dull, plain, and unappealing; still the delivery of this information is vital for effective communication. So if viewers…
Read MoreThe Definitive Guide to Coming Up With Content Ideas
One of the biggest challenges of creating a website, updating a blog or sending out newsletters via email is coming up with content ideas. And not just one or two topics either. You need to come up with good ideas…
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