The secret to content marketing success is creating awesome content that is highly shareable, and then distributing that content in an effective and targeted way. This involves looking at a variety of key metrics to help you analyze your audience,…
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We should all be familiar with the value of high-quality content when it comes to digital marketing – from increased link magnetism and more social shares, to improved brand awareness and higher conversions (and much more). But for many online…
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Different content types appeal to different people. As a content marketer, part of your job is to figure out which particular content type will capture the interest of your target audience and stir the most engagement. If you keep spewing…
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One of the biggest challenges of content marketing is having a “hook” that captures attention. Shocking headlines, intriguing questions, quoting a popular phrase – these are some of the old techniques that may still work, but will not get you…
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Meow. Meow meow meow meow meow meow meow. Meow? Meow! Purrrrrrr. You might be wondering why my first sentence was so strange right about meow. No, I am not a cat. If I was, I wouldn’t have opposable thumbs and…
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