Traditional billboard or radio ads are not enough anymore, as they don’t leave consumers feeling connected with a product. Traditional ads can make consumers feel as though the product is talking at them rather than talking to them. Content marketing…
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The secret to content marketing success is creating awesome content that is highly shareable, and then distributing that content in an effective and targeted way. This involves looking at a variety of key metrics to help you analyze your audience,…
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Businesses need to maintain an excellent online presence to reach out to a broader audience. And for any online business trying to get more visibility, content marketing is a lifeline. In fact, 91% of B2B marketers and 86% of B2C…
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So you’ve got all your content in place. Everything is topnotch, with heavy-duty research done to make sure that everything is both entertaining and educational. You even went the extra mile to make sure that everything is completely error-free. But no…
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Creating high-quality, SEO content for your business can drive up viewership and increase sales. But is your business doing it right? You need blogs that will stand out on Google, pick up clicks on social media, and ultimately redirect readers…
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Digital marketers and business owners constantly strive to create a powerful online presence. They devise new strategies and campaigns to invade new horizons and reach a wide audience on the internet. And one of the most effective ways to do…
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A content marketing strategy requires a number of different activities. Types of content will include blogs, newsletters, infographics and social-media posts. However, you shouldn’t decide to go full-bore into your strategy without carefully considering the environment. By determining your audience…
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The industrial revolution brought about a change in our society unparalleled to any other event in history. That was when globalization started and the world became a smaller place. Trading and commercial activities between nations all around the world became…
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