Creativity has been described as “a phenomenon whereby something new and valuable is created.” A story, a joke, an idea, a concept, a masterpiece – they all stem from creativity. Even something as simple as experimenting with a new recipe…
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10 Marketing Tips Learned from Mad Men
They are ruthless yet calm, savage yet well mannered, insane yet creative, they are the (m)ad men. Don Draper is the fictional king of New York at the beginning of the 1960s when he had the world at his fingertips…
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Stop Worrying About Content Ideas and Use This Formula Instead
Any business will know how valuable content marketing is nowadays. It’s become an essential aspect in the vast majority of marketing strategies, as is evidenced in the chart below from the Content Marketing Institute’s 2016 report. However, it has also…
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Learning the Basics of Taking Scenery Photos
If you’re like the majority of people then you will probably find you’re regularly compelled to take scenic shots – and especially when you’re on holiday. What happens is that you come across a very beautiful sight, and you are…
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