The secret to content marketing success is creating awesome content that is highly shareable, and then distributing that content in an effective and targeted way. This involves looking at a variety of key metrics to help you analyze your audience,…
Read More10 Tips for Creating Content in Dry or Difficult Industries
We should all be familiar with the value of high-quality content when it comes to digital marketing – from increased link magnetism and more social shares, to improved brand awareness and higher conversions (and much more). But for many online…
Read MoreThe X’s and O’s of Drawing Up a Content Marketing Game Plan
A content marketing strategy requires a number of different activities. Types of content will include blogs, newsletters, infographics and social-media posts. However, you shouldn’t decide to go full-bore into your strategy without carefully considering the environment. By determining your audience…
Read MoreContent Marketing – A Reaction To Search Engine Revolution
The industrial revolution brought about a change in our society unparalleled to any other event in history. That was when globalization started and the world became a smaller place. Trading and commercial activities between nations all around the world became…
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