A content marketing strategy requires a number of different activities. Types of content will include blogs, newsletters, infographics and social-media posts. However, you shouldn’t decide to go full-bore into your strategy without carefully considering the environment. By determining your audience…
Read More
The industrial revolution brought about a change in our society unparalleled to any other event in history. That was when globalization started and the world became a smaller place. Trading and commercial activities between nations all around the world became…
Read More
Business to business selling is much different than selling to customers. You will need to know your target much more specifically. The title of the person you are trying to reach in the right department will depend on whether or…
Read More
The secret to content marketing success is creating awesome content that is highly shareable, and then distributing that content in an effective and targeted way. This involves looking at a variety of key metrics to help you analyze your audience,…
Read More
Digital marketers and business owners constantly strive to create a powerful online presence. They devise new strategies and campaigns to invade new horizons and reach a wide audience on the internet. And one of the most effective ways to do…
Read More
Different content types appeal to different people. As a content marketer, part of your job is to figure out which particular content type will capture the interest of your target audience and stir the most engagement. If you keep spewing…
Read More
So you’ve got all your content in place. Everything is topnotch, with heavy-duty research done to make sure that everything is both entertaining and educational. You even went the extra mile to make sure that everything is completely error-free. But no…
Read More