Tag: Marketing

Common Marketing Tricks You Constantly Fall For

This weekend only! 10% discount voucher! Buy 4 and get 1 free! Let’s face it; we’ve all fallen for one of these marketing ‘strategies’ at some point. Everyone loves a good bargain, but sometimes it can be very hard to...

Here’s Why Stickers and Decals Still Work in the Digital Age

Like, follow, share, retweet: these are the most common marketing strategies used by businessmen and marketers to sell their product nowadays. All of which rely on social media platforms. However, despite the technological advancement of marketing strategies today, most businesses...

Sell a Story, Not a Brand

Throughout time there have been many kinds of advertising strategies, and as these practices evolve we have found out the things that work, and the things that do not. The tendency to make the consumer feel more worthy if they...

5 Email Marketing Ingredients That Customers Can’t Resist

Once upon a time, advertisers would have had to use traditional media to get your attention. Today, they can reach your inbox (if you like, trust, and love them). By far, email is still one of the few ways left...

7 Often-Ignored Things About Design That Affect Business

A designer’s work ends with design. For a business owner, however, the entrepreneurial journey often begins from here. If website design is the start, marketing is a lifelong endeavor. Most business owners tend to treat design as one set of...

8 Unforgivable Ecommerce Mistakes That Send Shoppers Packing

In our parents’ time (unless you’re a 14-year old reading this), setting up a company meant taking huge loans, acquiring office space, employing a large bandwagon of employees, getting government licenses, and a long wait for all of these to...

Crucial Personal Branding Strategies for Beginners

If you’re a freelancer, then you know how important it is to build your brand. If you haven’t started just yet, no worries, you want to take your time and do it right so you’ll able to get the best...

Enlisting Affiliate Marketers by Tugging on their Heartstrings

Every purchase made involves an emotional investment. Whether it’s driven by necessity or auxiliary, customers tend to base their buying decisions on what they need and what they want. Many entrepreneurs and marketers believe that most purchases—if not all—are more...

How to Rebrand Your Business

The world is constantly changing, and so is your business. No matter how great your values and ideals were twenty years ago, if they don’t need an upgrade, at the very least you should consider marketing them differently. Since nothing...