As your competitors are angling for the best possible spot on Google search results, you can’t sit idly by and hope that your current and prospective customers will cut through the thicket in search of your website and social-media channels.…
Read MoreFoot in Mouth Syndrome: Epic Marketing Translation Mistakes
The phrase “lost in translation” is never more devastating than when it applies to business and marketing. That’s because in today’s globalized world, communication with other cultures is a necessity for most businesses. And the cost of miscommunicating a vital…
Read MoreRe-Evaluating your Logo Presence
Today’s society is a glance and go way of life. Businesses that can capture a customer’s attention with one glance and get them to commit that image to memory are the ones who make it. Think of everyday brands that…
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