Even if somebody whispers today that they have devised a perfect map for mobile application development, it would create a buzz like nothing else. Why? Because businesses are sick of seeing their mobile strategies fail time and again. And they…
Read MoreDo Native Ads Outperform Banner Ads?
What is native advertising? Native Advertising is a method in which the advertiser attempts to gain attention by providing valuable content in the framework of the user’s experience. Sounds confusing? I think so too. Let’s simplify the definition. Unlike advertorials, which are basically…
Read MoreHow to Choose the Correct Platform for Mobile App Development
It is not always obvious which app platform is best for your application. As you have most likely noticed, not all mobile applications are created equal. Choosing the right platform on which to launch your app can be a key…
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