The lifeblood of any business is its customers. Without them, there is no business to speak of. For this reason, a good business should invest in excellent customer service as its every aspect should be about the customer and retaining…
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How to Know if Your Business Idea Will Stick
We’ve all heard of doing business using the shotgun approach, which means throwing a bunch of stuff at a wall to see what sticks. It’s a method that many businesses have used in the past to test new products and…
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How To Improve Search Engine Indexing
What is Search Engine Indexing? We all know what indexing is. But indexing has an altogether different context when used in the parlance of Search Engine. Search engine spiders crawl a page and record the words and phrases on it…
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The Beginners Guide on Making Social-Friendly Infographics
If visual content was an army, then an infographic would be a tank. Infographics serve as incredible marketing weapons. They’re a great source of information and everyone* loves them! The reason infographics are so appealing is because they bring data…
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Marketing Your Business: How to Make a Big Impact Without the Big Budget
In today’s economy, marketing your business to its full potential can be difficult if you don’t have the big budgets larger corporations have. But fear not, you can reach potential customers and clients without getting into financial strife with these…
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5 Signs Your Business Might Be Living in the Stone Age
With new gadgets and software updates barraging us daily, it’s normal to feel a little “behind-the-times” every now and again. But if you’ve only just discovered the wheel, you have some serious catching up to do as a small business. Here…
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10 Marketing Techniques That Don’t Cost a Penny
You know you need to market your business, but you just don’t have the overhead to do it. In today’s online world, you really don’t need any savings to kick off a marketing campaign. Consider these ten ways to start…
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How to Increase Your Website’s Conversion Rate
Getting lots of hits for your online store is great, but true growth won’t begin unless you have these hits turn into conversions. But what is a conversion? Simply put, it is when the users of your site do something…
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