Sean McCabe is a hand lettering artist and type designer currently living in San Antonio, Texas. His passion for hand lettering and typography has recently turned into a successful business. In March 2014 Sean launched Learn Lettering, an online video course that educates people…
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There’s something absolutely fascinating about the Korean culture. It has taken over the entire world, with Korean pop stars, Korean makeup, Korean fashion, and everything else Korean dominating the scene everywhere you look. Of course, among the trends are Korean…
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Lettering can easily be described as the art of drawing letters. A great deal is put into hand lettering to make a design look flawless. However, the principle is simple: it’s a specialized blend of letter forms designed for a…
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Why is it important to be able to brainstorm effectively? Well, brainstorming is the foundation for all creative and innovative ideas. Being able to look at a problem and find a solution that not only solves the problem, but does…
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Using a brochure as an advertising method is not only a good idea but a GREAT one. Its wide use as a successful technique for promotion and marketing has been used for decades. Many businesses have created good pamphlets for…
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In the past, logos were very conservative. A lot of them where black and white, and if any business did try out other colors, they stayed on the safe side and stuck to just two or three. But today’s digital…
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“If you build it, they will come” – is not the best advice you could give to any blogger. Even with the best content in the world, there’s no guarantee that the online audience will discover your blog. Quality writing…
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Just how essential research is in the design process can’t be emphasized enough. It is a crucial element that may or may not have been taught in your elective or studio classes, but that has been a staple in formal…
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Any business logo aims to do one thing best – to represent the brand and show the world what it stands for, no matter what industry the business may be part of. A logo of any bank or financial institution,…
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