Most business gets done at the water cooler, or on the golf course, or fishing or quail hunting. It’s the incidental things that spring up that make all the difference. Technological zombies may be in danger of stifling sales by…
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Maximizing Value While Lowering Costs to Customer Service
The lifeblood of any business is its customers. Without them, there is no business to speak of. For this reason, a good business should invest in excellent customer service as its every aspect should be about the customer and retaining…
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Corporate Branding: How to Add Value To Your Brand
To be successful, a company’s brand identity needs to be made up of the same elements consistently present across the many visual and virtual properties that it owns. Design plays a huge part to adapt the brand features to each…
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Are QR Codes Dead?
I first learned about QR codes back in 2010 during a casual conversation, not thinking much of them at the time. Shortly after, I began seeing them everywhere. Really, everywhere. Fast-forward to today, and the overuse and poor application of QR codes…
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How to Make a Successful Crowdfunding Campaign
Crowdfunding is the wave of the future and if you’re reading this, chances are you’ve heard about it. Websites like Kickstarter and Indiegogo provide a way for complete strangers to find and financially support entrepreneurs or startups in their quest…
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5 Ways to Earn Deep Customer Loyalty
One of the greatest challenges entrepreneurs have faced the world over is how to build customer loyalty. In other words, how can your business earn loyalty from your customers such that they keep coming back again and again for more…
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Tips and Trick for Finding the Right Mentor
Most people approach potential mentors in completely the wrong way. As a result, most people have a lot of trouble getting mentors to help them out. When you’re approaching a mentor, there’s one thing you need to keep in mind.…
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3 Possible Reasons Why Your Email Marketing Campaigns Aren’t Successful
One of the first things that “make-money-online” newbies learn is that if you’re interested in affiliate marketing, you shouldn’t let a customer go without saying goodbye. That is, without trying to sell to them again… and again. Having an opt-in…
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Being Smart When Buying Domain Names
There are loads of great domain names for sale whose acquisition deserves applause. But, there will be times when a seemingly great domain can get you in trouble, too. Ignorance doesn’t help much when you infringe on copyright law or…
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How Time-Limited Offers Can Boost Your Sales
As a business person, you need to understand how time-limited offers can boost your sales. A limited offer on products is a valuable profit-boosting technique in any business. Many Internet marketers have actually neglected this strategy. It’s a technique that…
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How Emotional Appeal Promotes Value
When thinking about writing this article I first wanted to name it “The Economy of Emotion”. I then decided that the title “How Emotion Sells Products” would be even better. I don’t like to focus on selling anything. While it’s…
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