Prev Page1 of 3
Use arrow keys to navigate

There’s no second chance at making a good first impression. If advertisements, regardless online or offline, don’t catch your attention within seconds they are considered failed. The average American is exposed to 5000 ads every day, these range from TV ads to product placement. But how many of these do we actually remember? What made us take a second to notice them?

Having the right advertisement can really play a huge part to your campaign. Agencies and big corporations are starting to disbelieve in ‘cool factors.’ Ads are supposed to be designed as catchy, attractive, out of the box, funny and of course they must convey a strong message to the public. If any person actually stops to get a second look, then you have succeeded the ‘Wow Factor.’

It’s very important to showcase your product in a clever way. Some companies take this aspect too far, and create an ad that has to be explained which by that point they have failed. When I see an advertisement, I want to understand the message of the photo right away. Today we’ve handpicked a great collection of creative advertising. If you work for an advertising agency/firm, the following examples will serve as great inspiration of what to do. 

Evian: We’re all babies inside

Good Night Mattress: Thief

Cape Times Newspaper: War

OS X Desktop

Let It Taste The Way It Should

Become Someone Else

Organ Donors

 See the Best of Britain

The Other Side of America

Be Stupid

Your Tips Help Expose Criminals

One Mistake Can Blow It All


Dirty Bomb

Spend More Time On You

Meralco: Unplug to save bags

Prev Page1 of 3
Use arrow keys to navigate


Posted by Igor Ovsyannykov

I'm a designer and entrepreneur living in Washington D.C. I have a passion for designing, building, and executing products from start to finish. If you wish to hire me, please check out my portfolio:

One Comment

  1. I love all of these examples, except the Diesel Be Stupid campaign one. While the on you showed was a good one some of the other ones are awful. The one that pops into my head is the one where the girl sleeps with her boss. It says like smart wouldn’t but stupid would. That one is horrible.

    Great job on all the rest though.

Leave a reply

Your email address will not be published. Required fields are marked *