Think about the last time you bought something. Maybe it was a watch, a trendy food item, a car, or perhaps the latest smartphone. Where did you first see the product? What made you interested in it? Odds are, you…
Read More
How To Choose an Influencer for Your Products (Complete Guide)
Instagram is changing the way we interact with companies and the products they make. It’s easier than ever for consumers to get closer to the brands they love and say what they think. That means that employing influencers to promote…
Read More
Why Influencers are Your Greatest Marketing Asset
When Arielle Charnas posted on Snapchat about a stem-cell repair mask, the Peter Thomas Roth Rose company sold more than $17,500 of the masks in a 24-hour period. When Charnas sampled mascara from Yves Saint Laurent on Snapchat in July,…
Read More